Highlights of Recent Sucess Stories
Digital Transformation | Digital Commerce | Robotics Process Automation
Enhanced digital sales and customer experience by implementing real user monitoring to track and improve customer expereinces globally
Launched a greenfield initiative – Robotics Process Automation (RPA) and saved $3MM in annual operating expense
Customer Data Platform | Martech | AdTech | C360 | 3rd Party Integration| Cloud Migration
Automated Digital Marketing for a Fintech customer by integrating with Customer Data Platform – time to launch new campaigns reduced from 38 days to 5 minutes.
Saved $10MM in annual marketing expense and added recurring revenue stream by enabling data monetization for enterprise customers.
Collaborated with Product Innovation and Engineering and added features in CDP to enable micro-segmentation, global activation, and real-time personalization to achieve Next Best Action goals.
Led the legacy to cloud migration portfolio – Netezza and Hadoop to Snowflake improving performance by 68% and saved 60% in annual storage and computing costs.
Enabled marketers to have default inclusions and exclusions on target segments to comply with CCPA and GDPR regulations.
Migrated email marketing asset from an organic tool to Adobe Campaign for a Media & Entertainment industry leader.
Integrated with 3rd Party Connectors (e.g., Facebook, Google, Salesforce, Adobe, Domo, LiveRamp, Localytics) to realize several marketing use cases for customer acquisition and lifecycle management.
Launched the Partner Integration Program framework at Quaero to enable new integration capabilities faster and seamlessly.
Regulatory Compliance | Digital Transformation | Customer and Partner Experience | Global Service Delivery Operations
Provided oversight on a portfolio of 400 programs and 980 corrective action plans with an annual budget of $200MM to address weakness in the enterprise-wide core and foundational capabilities.
Led enterprise change to transform customer and partner journey across all interactions and touchpoints for a service delivery function with a $100MM operating budget and 300+ resources.
Identified cross-channel experience gaps from the voice of customer and interaction data and led service delivery changes that improved annual customer satisfaction and NPS by 10% and 18%.
Saved $9MM by optimizing service delivery channels, enhancing digital and self-service capabilities, and migrating enterprise services to APAC, EMEA, and LATAM regions.
Managed a global team of analysts and built decision-making models to assess the impact of acquisitions, divestitures, robotics process automation initiatives for cross-regional and international operations.
Wipro Limited
Financial Services Technologies
Led application transformation and rationalization initiative for a $6MM portfolio of 90+ applications supporting Securities Lending, Fixed Income, and FX trading.
Saved 26% in annual operational cost and improved customer satisfaction by 20%.
Developed an operational playbook and reduced lead time for resolving application support requests by 40%.
Reduced incidents by 35% through proactive risk management and execution of a problem management framework.
Finsoft Consultants
Enterprise Clients
Designed Next Gen Customer relationship management (CRM) application reducing time to market of new product offerings from 2 months to 1 week for a Pharmacy Benefits Manager.
Performed capabilities and integration cost assessment for potential acquisition opportunities matching client’s strategic needs and provided critical recommendations to senior management for Retail Pharmacy Client.
Tata Consultancy Services
Financial Services | Healthcare
Expanded product portfolio by implementing six new consumer-directed health products (CDHP).
Led Quality Control and managed the execution of over 5000 test scripts over a 6-week test time frame.
Developed customized enhancements for eIBS-Matrix, multi-exchange equity, and derivatives trading and risk management solution.
Contributed to revenue growth and product visibility by designing a new on-line IPO application.
Technical Proficiencies
Snowflake, Looker, SQL, Hadoop, Kafka, Adobe Experience Manager, Hybris, Dynatrace, Automation Anywhere TIBCO Spotfire, MicroStrategy, BusinessObjects, Jira, Confluence, BlueWorks Live, FitNesse, SmartSheet, HubSpot, QlikView, Google Analytics, Adobe Campaign, Adobe Analytics, 3rd Party Integration
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